Membership Vs Online Course: Which Kajabi Product Is Best For You (Day 16 of 30) Zero To Kajabi Hero
Oct 16, 2023Membership Vs Online Course: Which Kajabi Product Is Best For You (Day 16 of 30) Zero To Kajabi Hero
As a Kajabi Hero and fan, I often get asked about the difference between a membership and an online course. In this article, I will discuss the pros and cons of both and help you understand which one is right for you.
To begin, let's first understand the main differences between a membership and an online course. A course is a linear program with a definite start and finish, while a membership is an ongoing program that typically charges on a monthly basis. While a course may require upfront work to build, it can be sold repeatedly. On the other hand, a membership may take less time to set up but requires ongoing commitment from the host to provide fresh content and engage with the community. Ultimately, the decision of which one to choose is a business decision that depends on your goals and preferences.
Understanding Membership Versus Online Course
As a Kajabi Hero and fan, I often hear the question, "Membership versus online course?" In this section, I will discuss the main differences between the two so that you can understand which one is right for you.
To begin, let's first understand what each entails. In your Kajabi account, you can create either a course or a community, which is Kajabi's version of a membership. A course is a linear program from start to finish, while a membership or community is an ongoing program typically charged on a monthly or regular basis.
Here are some pros and cons of each:
Course
Pros:
- Can be sold repeatedly once built
- Provides a clear start and finish for students
Cons:
- Requires a lot of upfront work to build
- May not provide ongoing income
Formats available in a course include video content, audio content, text lessons, quizzes, surveys, membership area, and exclusive downloads.
Membership or Community
Pros:
- Requires less time to build or set up
- Provides ongoing income
Cons:
- Requires ongoing commitment from the host to provide fresh content, coaching calls, and engagement with the community
Formats available in a membership or community include live videos, video recordings, post feeds, mobile app, and meetups.
It's important to make an informed decision about which one is right for your business. A good example of the difference between the two is Kajabi's recent live event, Kajabi Hero Live. The community served as an online mobile hub for people at the event to communicate, while the recordings and replays were available to those who purchased.
In conclusion, understanding the differences between a membership and an online course is crucial in making a business decision. Take the time to weigh the pros and cons of each and decide which is right for you.
Pros and Cons of Online Course
As an online course creator, it's important to understand the differences between a membership and an online course. Both have their pros and cons, and it's essential to know which one is right for you.
An online course is a linear program from start to finish. It requires a lot of upfront work to build, but once it's built, it can be sold over and over again. Online courses typically include video content, audio content, text lessons, quizzes, surveys, a membership area, and exclusive downloads.
On the other hand, a membership or community is an ongoing program that requires a monthly or regular interval commitment from the host. It may take less time to set up or launch, but it requires fresh content, coaching calls, and engagement with the community.
Here are some pros and cons of both:
Pros of an Online Course
- Can be sold repeatedly
- Provides a linear program from start to finish
- Offers exclusive downloads and resources
- Provides a structured learning experience
Cons of an Online Course
- Requires a lot of upfront work
- May not be suitable for ongoing learning
- May not provide enough support and interaction for students
Pros of a Membership or Community
- Offers ongoing learning and support
- Provides a community for students to interact and engage with each other
- Can be a source of recurring revenue for the host
Cons of a Membership or Community
- Requires ongoing commitment from the host
- May not provide a structured learning experience
- Can be overwhelming for students if not managed properly
Ultimately, the decision between a membership and an online course comes down to your business goals and the needs of your audience. It's important to weigh the pros and cons and make an informed decision based on what will best serve your business and your students.
Pros and Cons of Membership
As I've mentioned earlier, there are two main options when it comes to creating an online program: a course or a membership. Each has its own set of advantages and disadvantages, and it's important to understand them before making a decision.
Pros of a Course
- A course can be sold repeatedly without needing to create new content, making it a great option for passive income.
- A course is a linear program with a defined start and end, making it easier to manage and create.
Cons of a Course
- Building a course requires a lot of upfront work and planning.
- A course may not be as engaging or interactive as a membership.
Pros of a Membership
- A membership is an ongoing program, providing a steady stream of income.
- A membership offers more opportunities for engagement and community building.
Cons of a Membership
- A membership requires ongoing content creation and management.
- Memberships may have higher churn rates due to the ongoing commitment required.
Ultimately, the decision between a course and a membership comes down to your specific business needs and goals. It's important to consider the pros and cons of each option before making a decision.
Example: Kajabi Hero Live Event
As a Kajabi Hero, I am often asked about the difference between a membership and an online course. In this section, I will explain the main differences between the two and help you understand which one is right for you.
When you create a new product in Kajabi, you have the option to choose between a course and a community. A course is a linear program that has a start and finish, while a membership or community is an ongoing program that requires a monthly or regular interval payment.
A course can be great as it can be sold over and over again once it has been built, but it might require a lot of upfront work to build out the entire course. On the other hand, a membership or community might take less time to set up or launch, but it requires ongoing commitment from the host to put fresh new content out there, engage with the community, and host coaching calls.
A good example of a Kajabi community is the recent Kajabi Hero Live event, where Kajabi showcased their new community feature. They acquired Vibly and integrated it into Kajabi, creating an online mobile hub for people who attended the event. The community served as a platform for people to communicate, participate in challenges, and attend online or in-person meetups.
In contrast, the recordings of the live event were packaged up as a course. The course had a start and finish, and the recordings were available to those who purchased it. The course consisted of modules and lessons, and people could leave comments and chat with each other.
As you can see, the main difference between a course and a community is the structure. A course is a start-to-finish program, while a community is an ongoing program. Understanding the pros and cons of both options is crucial in making an informed decision on which one is right for your online business.
I hope this section has helped you understand the difference between a membership and an online course. If you're interested in trying out Kajabi, I am offering an extended 30-day trial through my affiliate link. Once you've created your account, I will automate a free course for you called "Kajabi Unboxed," which will guide you through the steps to set up your account. If you become a paying member at the end of the trial, I will grant you another course, which includes sales page templates that you can download and upload into your Kajabi account.
Visualizing the Kajabi Community
As a Kajabi Hero, I am often asked about the main differences between a membership and an online course. In order to understand these differences, we must first understand what each entails.
If we go into our Kajabi account and click on "New Product," we will see that there are two options: a course and a community. A course is a linear program that has a definite start and finish. It typically includes video content, audio content, text lessons, quizzes, surveys, a membership area, and exclusive downloads.
On the other hand, a membership or community is an ongoing program that charges on a monthly or regular basis. It includes live videos, video recordings, post feeds, mobile app access, and meetups.
One of the pros of a course is that it can be sold repeatedly once it has been built. However, building out an entire course requires a lot of upfront work. A membership or community, on the other hand, may require less time to set up and launch, but it requires ongoing commitment from the host in terms of creating fresh content, coaching calls, and engaging with the community.
Recently, Kajabi Hero Live showcased the differences between a community and a course. The community served as an online mobile hub for people who attended the event, while the recordings and replays were available to those who purchased the course.
The Kajabi community includes feeds, challenges, meetups, event information, and circles. It is similar to a Facebook group but is very bespoke. On the other hand, a course is a proper start-to-finish linear program with lessons and comments.
In conclusion, understanding the pros and cons of both a membership and an online course is important in making an informed decision for your online business.
Visualizing the Kajabi Course
As a Kajabi hero, I have extensive experience with both courses and memberships on the platform. In order to understand the differences between the two, it's important to first understand what each entails.
When you create a new product on Kajabi, you have the option to choose between a course and a community (which is Kajabi's version of a membership). A course is a linear program that takes students from start to finish, typically consisting of video content, audio content, text lessons, quizzes, surveys, a membership area, and exclusive downloads. On the other hand, a membership or community is an ongoing program that typically charges on a monthly basis or at regular intervals. Memberships may include live videos, video recordings, post feeds, mobile apps, and meetups.
While both courses and memberships have their pros and cons, it's important to understand the main difference between the two. A course may require a lot of upfront work to build out, but once it's created, it can be sold over and over again. A membership or community, on the other hand, may take less time to set up or launch, but requires ongoing commitment from the host in terms of putting out fresh content, coaching calls, and engaging with the community.
A great example of a Kajabi community in action is the recent Kajabi Hero Live event. The community served as an online mobile hub for attendees to communicate and participate in challenges, while the replays and recordings were available to those who purchased access. The community included feeds for posts, challenges, meetups, and event information, as well as circles for chat forums. Meanwhile, the replays and recordings were structured as a linear course, with modules and lessons.
Ultimately, the decision between a course and a membership is a business decision that depends on your goals and resources. By understanding the pros and cons of each, you can make an informed decision that best suits your needs.
Making an Informed Decision
As someone who has experience with Kajabi, I often get asked about the difference between a membership and an online course. In order to make an informed decision, it's important to understand what each entails.
When creating a course on Kajabi, you have the ability to include video content, audio content, text lessons, quizzes, surveys, a membership area, and exclusive downloads. A course is a linear program from start to finish, and while it may require a lot of upfront work, once it's built, it can be sold over and over again.
On the other hand, a membership or community on Kajabi is an ongoing program. It may take less time to set up or launch, but it requires a monthly or ongoing commitment from the host in terms of putting fresh new content out there, coaching calls, and engaging with the community.
Kajabi's version of a membership, called the Community, includes live videos, video recordings, post feeds, mobile app, and meetups. It serves as an online mobile hub for people to communicate and engage with each other.
Understanding the pros and cons of each option is crucial in making a business decision about which one is right for you. For example, Kajabi's recent acquisition of Vibly showcased the differences between a community and a course. Vibly was implanted under the Kajabi banner and served as an online hub for people to communicate and engage with each other during Kajabi's live event.
In summary, if you're looking to create a linear program, a course may be the right option for you. If you're looking to create an ongoing program that requires a monthly commitment, a membership or community may be the way to go. It's important to weigh the pros and cons and make an informed decision based on your specific needs and goals.
Conclusion
In summary, understanding the differences between a membership and an online course is crucial when deciding which one is right for your online business. A course is a linear program that requires a lot of upfront work to build, but once it's built, it can be sold repeatedly. On the other hand, a membership or community requires less time to set up, but it requires ongoing commitment from the host to provide fresh content and engage with the community.
Kajabi offers both a course and community format, with unique features such as video content, audio content, text lessons, quizzes, surveys, live videos, video recordings, post feeds, mobile app, meetups, and exclusive downloads. The recent Kajabi Hero Live event showcased the differences between the community and the packaged replays of the live event. The community served as an online mobile hub for people to communicate, post challenges, ask experts, and attend live meetups.
In conclusion, it's important to weigh the pros and cons of both options and make an informed decision based on your business needs. Whether you choose a course or a membership, Kajabi offers a platform that can help you build and grow your online business.
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