Kajabi Vs Thinkific: Best Online Course Platform For You

As an experienced online business owner, I understand the importance of choosing the right platform to base your business on. In this article, I compare two popular online course platforms, Kajabi and Thinkific, and provide an overview of their features, pricing structure, and pros and cons.

Whether you're just starting out or looking to switch platforms, this article will help you make an informed decision about which platform is best for your business needs. So, keep reading to discover why I chose Kajabi over Thinkific, and to gain access to exclusive behind-the-scenes insights into my Kajabi account.

Key Takeaways

• Kajabi and Thinkific are both popular online course platforms with different pricing structures and features.
• Kajabi offers a One-Stop-Shop platform with unlimited landing pages and marketing emails, while Thinkific provides a free plan and advanced features for its paid plans.
• As an experienced online business owner, I chose Kajabi for its support function, ease of use, and all-in-one platform.

Overview of Kajabi

As an online business owner, I have used multiple platforms to build and sell online courses, memberships, and coaching programs. However, Kajabi has been my go-to platform for its wide range of functionalities and ease of use.

Kajabi offers a One-Stop shop for managing online businesses, including course creation, coaching, memberships, and communities. The platform manages payments, contacts, and analytics, making it a convenient choice for entrepreneurs. Additionally, Kajabi provides websites, pages, emails, funnels, and even a mobile app for growing your business.

One of the standout features of Kajabi is its unlimited landing pages and marketing emails, even on the basic plan. This allows for greater flexibility in marketing and promoting your online business. Kajabi also offers a university, help center, frequent webinars, and a blog, providing ample resources for users to learn and grow.

While Kajabi may be a bit more expensive than other platforms, the basic plan starts at £119 a month, it is worth the investment for its comprehensive features and support. Kajabi also offers an annual discount or monthly plan, making it accessible for businesses of all sizes.

Overall, Kajabi is a reliable and efficient platform for building and managing online businesses. Its wide range of functionalities, unlimited landing pages and marketing emails, and excellent support make it a top choice for entrepreneurs looking to grow their online business.

Overview of Thinkific

As an online course platform, Thinkific offers a range of features to help you create and sell your courses. The platform started as a courseware platform, but has since expanded to include website creation, income generation, and community engagement.

One of the standout features of Thinkific is its free plan, which allows users to get started with minimal investment. The paid plans start at £74 per month and include features such as unlimited courses, quizzes, and surveys, as well as integrations with other apps.

Thinkific also offers a range of resources to help users get started, including a blog, customer examples, an academy, and a help center. The platform also has an app store where users can find additional tools and integrations to enhance their courses.

Overall, Thinkific is a solid choice for those looking to create and sell online courses. Its free plan and range of features make it a great option for beginners, while its advanced features and integrations make it suitable for more experienced users.

Pricing Comparison

When it comes to pricing, both Kajabi and Thinkific offer a range of plans to choose from. Thinkific has a free plan, which is a great option if you're just starting out and want to test the waters. Their paid plans start at $74 per month for the "Basic" plan, $149 per month for the "Pro" plan, and $374 per month for the "Premier" plan. Each plan includes different features, such as the number of courses you can create, the number of students you can have, and the ability to offer certificates.

Kajabi, on the other hand, does not currently offer a free plan. Their pricing starts at $119 per month for the "Basic" plan, $159 per month for the "Growth" plan, and $319 per month for the "Pro" plan. All plans include unlimited landing pages, marketing emails, and the ability to create three products and three pipelines. However, with Kajabi, you can also create coaching services, podcasts, and memberships, making it a more comprehensive platform overall.

In terms of pricing, Thinkific is the more affordable option, especially with their free plan. However, Kajabi offers more features and functionality, which may be worth the higher price tag for some users. It's important to consider your specific needs and budget when choosing between these two platforms.

Pros and Cons of Kajabi

As an online business owner, I have used Kajabi for multiple businesses, and it is my go-to platform for course creation, memberships, and coaching services. Here are some of the pros and cons of Kajabi:

Pros

• One-Stop Shop: Kajabi covers everything you need for your online business, from course creation to website pages, emails, funnels, and even a mobile app. You don't need to use multiple platforms to manage your business.
• Unlimited Landing Pages and Marketing Emails: Even the basic plan of Kajabi offers unlimited landing pages and marketing emails, which is a significant advantage for businesses that need to send out a lot of emails.
• Live Chat Support: Kajabi offers 24/7 live chat support, which is very helpful if you get stuck at any point.

Cons

• Expensive: Kajabi is more expensive than some other online course platforms. The basic plan starts at £119 per month, which may be a lot for some businesses, especially if they're just starting out.
• Steep Learning Curve: Kajabi has a lot of functionality, which can make it overwhelming for new users. It takes some time to learn how to use all the features effectively.

Overall, Kajabi is an excellent platform for businesses that want an all-in-one solution for their online business. However, the price point may be a barrier for some businesses, and the learning curve can be steep.

Pros and Cons of Thinkific

As an experienced online business owner, I have used both Kajabi and Thinkific to host my courses, memberships, and coaching programs. In this section, I will give you an honest overview of the pros and cons of Thinkific.

Pros

One of the main advantages of Thinkific is its pricing structure. They offer a free plan, which is great for those just starting out or on a tight budget. Their paid plans start at $74 per month, which is more affordable compared to Kajabi's basic plan, which starts at $119 per month.

Thinkific also offers a range of features to help you create and sell your online courses. You can create amazing products, engage your learning community, and grow and scale your online business. They also have an app store that links to different apps, making it easy to integrate with other tools you may be using.

Another advantage of Thinkific is their customer support. They have a help center, FAQs, expert marketing, and developers to assist you in case you encounter any issues.

Cons

One of the drawbacks of Thinkific is that it does not offer as many features as Kajabi. While it does offer a range of features to help you create and sell your courses, it is not as comprehensive as Kajabi's platform.

Another disadvantage of Thinkific is that it can be challenging to customize your website and landing pages. While they offer some templates and themes, they may not be as customizable as you would like. This can be a problem if you want your website to stand out and reflect your brand.

In conclusion, Thinkific is a great platform for those just starting out or on a tight budget. They offer a range of features to help you create and sell your online courses, and their customer support is excellent. However, if you need a more comprehensive platform with more features and customization options, Kajabi may be a better choice for you.

Why Choose Kajabi

As an online business owner, I have used multiple platforms to build and sell online courses, memberships, and coaching programs. After trying out different platforms, I can confidently say that Kajabi is the best platform for building and growing an online business.

Firstly, Kajabi offers a One-Stop shop for all your online business needs. With Kajabi, you can create and sell online courses, coaching programs, memberships, and even podcasts. You can also manage payments, contacts, and analytics, all under one roof. Kajabi provides websites, pages, emails, funnels, and even a mobile app to help you grow your business.

Another great feature of Kajabi is the unlimited landing pages and marketing emails, even on the basic plan. This is a huge advantage for businesses looking to scale up their marketing efforts. Kajabi also offers advanced features like automation, tagging, and segmentation, which can help you deliver personalized content to your audience.

One of the biggest reasons why I chose Kajabi over other platforms is the support function. Kajabi provides 24/7 live chat support, which means that you can get help whenever you need it. This is a huge advantage for businesses that are just starting out and need assistance in setting up their account and getting started.

In conclusion, Kajabi is the best platform for building and growing an online business. It offers a One-Stop shop for all your online business needs, unlimited landing pages and marketing emails, and 24/7 live chat support. If you are just starting out or looking to switch to a better platform, I highly recommend giving Kajabi a try.

Behind The Scenes of Kajabi

As a current user of Kajabi, I can take you behind the scenes and show you how the platform operates and how you can use it for all of your online business needs. The dashboard function gives you an overview of your account and how you're doing.

The products tab allows you to select all products, courses, coaching, community, or podcasts. This means that you can host anything you want on this platform. If you want to start a mini-course, a full flagship course, host your podcast, or offer coaching services, you can have it all under one roof.

The sales tab allows you to create an offer that you can either have one product attached to or multiple products attached to. This platform really gives you a good idea of how you can create bundles and how you can actually get that maximum conversion if you're creating offers separate to your products.

The website tab allows you to design your main home page, your main website theme, and create landing pages for sales pages or opt-in pages. Kajabi does a good job of compartmentalizing your system pages, your landing pages, and your funnels so you can actually work on each individually.

The marketing tab is where you can set up your email campaign. There are two types of email campaigns: email broadcasts and email sequences. Email broadcasts are good for sending out one-time messages to your entire list, while email sequences are very good for automations and sequencing someone through a funnel.

The contacts tab is where you'll be storing all your contacts. The idea about building an online business is that you should be building a list of emails. This is super key for any online business. Kajabi makes it super easy for you because you can build out your landing pages, build out forms, and have opt-in pages to offer something for free to actually get that email onto your list.

Finally, all of your analytics can be found in the dashboard. Kajabi covers a lot and actually, it could be the right product for you if you're just getting started and you have no other tools available. But, if you already use a different checkout cart or if you have some landing pages, check out those prices and compare them to Kajabi's prices because it may actually be cheaper for you to use multiple platforms.

Additional Resources

As an online business owner, I understand the importance of having access to additional resources to help grow your business. Both Kajabi and Thinkific offer a range of resources to support their users.

Kajabi provides users with a blog, university, help centre, and frequent webinars. They also have a mobile app, which allows users to manage their business on the go. Additionally, Kajabi offers unlimited landing pages and unlimited marketing emails, even on their basic plan.

Thinkific also offers a blog, customer examples, an academy, and an app store. They have an expert marketing and developer team to assist users with any questions or issues they may have. Thinkific also provides users with a free plan, which is a great option for those who are just starting out.

Both platforms offer integrations for different apps, which can be useful for users who require specific features that are not offered within the platform.

When it comes to additional resources, Kajabi and Thinkific both have a lot to offer. It ultimately comes down to personal preference and what resources are most important to you and your business.

Overall, it is important to take advantage of the resources available to you to help grow your online business. Whether it is through webinars, blog posts, or support from the platform's team, utilizing these resources can help take your business to the next level.

Final Thoughts

As an experienced online business owner who has built multiple businesses and sold various online courses, memberships, and coaching programs, I have had the opportunity to use both Kajabi and Thinkific. After comparing the pros and cons of each platform, I have chosen Kajabi as the best online course platform for my business.

While both platforms offer a range of features, Kajabi stands out as a One-Stop shop that covers everything for your online business, including course creation, memberships, and coaching services. It also provides unlimited landing pages and unlimited marketing emails, even on the basic plan.

However, it is important to note that Kajabi is a bit more expensive than Thinkific, with the basic plan starting at £119 per month. On the other hand, Thinkific offers a free plan, which is a great option if you are just starting out.

Ultimately, the decision between Kajabi and Thinkific comes down to your individual needs and budget. If you are just starting out and have no other tools available, Kajabi may be the right product for you. However, if you already use a different checkout cart or have some landing pages, it may be cheaper for you to use multiple platforms, including Thinkific.

One of the biggest reasons why I chose Kajabi over every other platform is the support function. Kajabi offers a live chat element where you can get onto a live chat 24/7 if you are stuck at all. This level of support is invaluable for any online business owner.

In conclusion, both Kajabi and Thinkific are excellent online course platforms that offer a range of features to help you grow your business. However, based on my personal experience and needs, Kajabi is the best option for me.