Kajabi Pricing: Which Plan Is the Best Fit for You?

Deciding which Kajabi pricing plan suits your online business can be a challenge. Many people wonder if Kajabi is worth the investment or if they can manage with a lower budget. I've spent a lot of time comparing different plans and today, I'll share what I've learned about Kajabi's pricing. From the kickstarter to the pro plan, I'll explain what each offers, how they have evolved, and which one might be right for you.

Everything has been made easier for new users, with Kajabi offering a 14-day free trial and a special focus on community building. Each plan comes with specific advantages in terms of products, contacts, and integrations. Understanding these differences can help you choose the best plan. I started with the kickstarter plan a few years ago, and it was a great starting point. Now, I use the growth plan because it fits my growing needs better.

Key Takeaways

• Kajabi offers multiple pricing plans with different features.
• Starting with the kickstarter plan can be beneficial for new users.
• Upgrading plans is easy when your business grows.

Overview of Kajabi Pricing

Importance of Choosing the Right Pricing Plan

Selecting the best pricing plan for Kajabi is important for your online business. This decision can affect how effectively you use the platform and manage your business needs. With the right plan, you can operate smoothly without unnecessary expenses. I always recommend beginning with a plan that matches your business needs and scaling up as your business grows.

General Pricing Structure

Kajabi offers four pricing plans: Kickstarter, Basic, Growth, and Pro.

• Kickstarter Plan ($89/month): This is the introductory plan where I began. It includes one website, one product, and one community. You are limited to 250 contacts and 7,500 marketing emails. It also offers unlimited landing pages and a group onboarding call. It's perfect if you're starting out and need to test the waters.
  
  
• Basic Plan ($149/month): The Basic plan allows three products and increases contacts to 10,000, with unlimited marketing emails. It also includes third-party integrations, which can be quite useful.
  
  
• Growth Plan ($199/month): This plan is popular for expanding businesses. It supports up to 15 products, 25,000 contacts, and includes features like 24/7 support and affiliate programs.
  
  

Each plan is designed to help you meet your specific business needs while offering room to grow.

Analysis of Price Plans

Monthly vs Annual Plans

When choosing a pricing plan for Kajabi, you have two main options: monthly or annual. Monthly plans are great if you're just starting and want to avoid large upfront costs. You won't need to commit long-term, and it helps manage your cash flow better.

On the other hand, annual plans offer a 20% discount but require an upfront payment for the whole year. If you have some investment ready and plan to stick with Kajabi long-term, this could be a smart choice.

Plan Tiers Breakdown

Kickstarter Plan:

• Price: $89/month
• Features:
• One website
• One product and one community
• 250 contacts
• 7,500 marketing emails
• Unlimited landing pages
• Group onboarding call
• Kajabi AI
• Creator Studio

The Kickstarter plan is an excellent starting point. It's affordable and allows you to have a product and a community.

Basic Plan:

• Price: $149/month
• Features:
• One website
• Three products, including a community
• 10,000 contacts
• Unlimited marketing emails
• Unlimited landing pages
• Group onboarding call
• Kajabi AI
• Creator Studio
• Third-party integrations

Upgrading to the Basic plan expands your capabilities, allowing for more products and additional contacts. It's suitable as your business grows.

Growth Plan:

• Price: $199/month
• Features:
• One website
• 15 products
• 25,000 contacts
• Unlimited marketing emails
• Unlimited landing pages
• Group onboarding call
• Kajabi AI
• Creator Studio
• Third-party integrations
• 24/7 support
• Affiliate programs
• Custom domain and branding

The Growth plan is the most popular. It offers more products and contacts, as well as advanced features like affiliate programs and 24/7 support.

Choosing the right plan depends on your current needs and future growth. Starting small and upgrading as needed is often the best strategy.

In-depth Look at the Kickstarter Plan

Features and Limitations

The Kickstarter plan serves as an entry point for many, including myself. At $89 a month, it allows you to have one website and supports a domain like "myawesome.com" to connect through the platform. You can work with one product and one community, which is a step up from having just one product before. This means you can offer a course or coaching program alongside a community, fostering engagement.

Contacts are limited to 250, which might need an upgrade if the audience grows. Marketing emails are capped at 7,500, unlike the unlimited offering in higher plans. However, you can create unlimited landing pages, vital for lead capture and sales. An onboarding call, integrated AI for support, and Creator Studio for content repurposing add value, yet the plan requires careful evaluation of specific needs.

Recent Changes to the Kickstarter Plan

The Kickstarter plan previously stood at $69, but recent updates have increased the cost to $89 due to added features. Now, a community feature is included alongside the initial product, focusing on building a paid community platform. This enhancement reflects Kajabi’s response to feedback and their emphasis on community integration. As someone who started on this plan, I see it as a robust beginning for many entrepreneurs. They have adjusted the plan to align better with users' needs, making it a more attractive starting point while still acknowledging its boundaries.

Basic Plan Advantages

Increased Products and Contacts

With the Basic Plan, I gain access to three products. This means I can create a community product, a course, and a coaching product. The contact limit increases to 10,000, which is great for expanding my audience. This provides room for growth compared to the Kickstarter plan, where I was limited to 250 contacts.

Unlimited Marketing Emails

One of the key perks of the Basic Plan is the removal of limits on marketing emails. This means I can send as many marketing emails as needed without worrying about caps. This is crucial for maintaining engagement and promoting my products effectively.

Growth Plan Benefits

Enhancements for Scaling Your Business

In the Growth Plan, the number of products you can offer increases to 15. If you start hitting the ceiling with the Basic Plan, this option gives you room to expand. The contacts limit is raised to 25,000, accommodating a larger audience. There's no limit on marketing emails or landing pages, which is crucial for expanding your online reach. Third-party integrations are available, making it easier to connect with other tools you might use, such as automation services or email management platforms.

24/7 Support and Affiliate Program

The Growth Plan offers 24/7 chat support. This round-the-clock assistance helps resolve issues whenever they arise. There's an affiliate program feature as well, where you can set up an affiliate dashboard. This tool lets you manage and track promotions, offering incentives like revenue percentages to those who help sell your products.

Using Kajabi for Online Business

Personal Use Case

I started my journey with Kajabi on the Kickstarter plan, which was both accessible and efficient for someone beginning their online business. At that time, the plan cost $69 a month but has since adjusted to $89 a month due to added features. Initially, this plan included one product, but now it offers one product plus a community, aligning with Kajabi's push for community building. Though it has limitations, it was perfect for getting to know the platform.

For anyone starting, consider what your business needs. The Kickstarter plan allowed me to get familiar with the essentials: one website, one product, and the ability to build an early audience. As my business grew, I moved up to the Basic and later the Growth plan, each offering more resources like increased contact limits and product options.

Exclusive Offer Reveal

I have a special offer for you if you’re considering using Kajabi. From time to time, Kajabi presents promotional deals, making it more enticing to get started. Additionally, they boast a 14-day free trial. By taking advantage of such offers, you can explore which plan aligns best with your business goals without immediate financial commitment.

To navigate these offers or explore pricing changes, simply head over to kajabi.com/pricing. It’s straightforward, and I'm here to guide you through what these plans offer in real-time.

Kajabi Website and Product Features

Domain and Website Hosting

Each Kajabi plan allows me to set up one website. I can connect my own domain, like "myawesome.com", using Cloudflare. This means I can have one live website through Kajabi. It simplifies domain management, ensuring my website points correctly to Kajabi’s hosting without multiple platforms.

Community and Product Integration

Kajabi offers unique product integration. Starting with the Kickstarter plan, I can have one community plus one product. Products can be courses, coaching programs, or paid podcasts. As Kajabi emphasizes community, it has become a key feature, encouraging me to build a paid community.

• Kickstarter Plan: 1 product + 1 community
• Basic Plan: Community + 2 additional products
• Growth Plan: Up to 15 products

The ability to build and manage a community directly within Kajabi sets it apart, allowing me to create and offer engaging content without needing separate software.

Email and Landing Page Capabilities

Marketing Email Limitations

In the Kickstarter plan, the marketing emails are capped at 7,500. This is the only plan where the marketing emails are limited. Once you move to the Basic plan or higher, you'll have unlimited marketing emails. It’s a good starting point for those trying to get familiar with the platform without committing to the larger plans.

Unlimited Landing Pages

No matter which plan you choose, Kajabi allows you to create unlimited landing pages. This is really beneficial for building landing and sales pages without worrying about running out. You can have as many lead capture pages or sales pages as you need, which is great for growing your online business.

Additional Tools and Integrations

Kajabi AI and Creator Studio

Kajabi offers some great tools that I find really useful for building my online business. One standout feature is Kajabi AI, an integrated chatbot. This tool acts like an AI coach, helping me craft the perfect copy for sales pages and programs. It's straightforward and saves a lot of time, especially in creating engaging content.

Creator Studio is another feature I frequently use. It's an inbuilt tool developed with Adobe, which allows me to repurpose video content across various social media platforms. This is helpful in maintaining a consistent presence online without having to constantly create new content from scratch.

Third-Party Integrations

One of the things that makes Kajabi flexible is its ability to integrate with third-party applications. For example, with the basic plan, I can connect Kajabi with platforms like Zapier and Clickfunnels. This means I can automate many tasks and streamline my workflow.

If I'm using MailChimp or other tools, integrating them with Kajabi is straightforward. This functionality is essential for managing various aspects of my business efficiently, and it keeps everything centralized. It adds a layer of convenience that makes running my online business smoother.