Kajabi Affiliate Program: How To Grow Your Online Course Using Affiliates

If you're selling an online course and want to boost sales without spending on costly ads or churning out a lot of content, exploiting the power of affiliates is a smart move. Affiliates can promote your course, helping you reach more people and sell more copies. In this guide, I'll show you how to set up and use the Kajabi affiliate program to increase your course sales efficiently.

Starting with the Kajabi platform, which I can help you access with a special 30-day free trial, you'll learn how to get everything in place. By enabling self-registration, creating enticing discounts, and setting up affiliate offers, you'll equip your affiliates with the tools they need to promote your course effectively. Each step of the process will be broken down clearly so you can follow along and implement these strategies in your own Kajabi account.

Key Takeaways

• Learn how to increase course sales using affiliates.
• Understand the setup process for your affiliate dashboard.
• Discover how to create effective promotions and offers.

Boosting Course Sales Through Affiliates

Advantages of the Kajabi Affiliate Program

Using the Kajabi affiliate program can be a great way to sell more of your online courses without relying on expensive ads or content generation. Kajabi allows you to set up and manage an affiliate network directly within the platform. Here, you can create a sign-up link for potential affiliates and give them access to their own dashboard. This makes it easier for them to promote your course and track their commissions. Enabling self-registration for affiliates is also straightforward, and you can customize the commission window to track conversions effectively.

Signing Up for a Kajabi Free Trial via Affiliate Links

If you’re new to Kajabi, signing up through an affiliate link gets you a 30-day free trial, double the length of the public 14-day trial. Visit the link shared by the affiliate, such as https://www.timpeakman.com/kajabi, to get started. This gives you not only more time to explore Kajabi’s features but also access to a free course called "Kajabi Unbox," which guides you on how to set up your account. The affiliate receives a commission if you convert to a paying member, but it doesn’t cost you anything extra.

Gaining Extra Resources as a Paying Kajabi Member

As a paying member of Kajabi, signing up through an affiliate link can provide you additional resources. For example, I offer another course along with sales page templates if you become a paying member through my link. Templates can be downloaded and uploaded directly to your Kajabi account, giving you a head start on creating effective sales pages. This added support can help you set up your courses quickly and efficiently.

Become an affiliate and start promoting, or take advantage of these resources by signing up through an affiliate. Either way, leveraging affiliates can significantly benefit your online course business.

Setting Up Your Affiliate Dashboard

Access and Functionality Based on Payment Plans

First, navigate to the Sales section in the Kajabi dashboard and then click on Affiliates. Note that access to this feature depends on your payment plan. If you don't see the Affiliate option, contact Kajabi support to find out if it's available for your plan.

Finding Your Affiliate and Login Links

You will find two important links: the Sign Up link and the Login link. Share the Sign Up link with those who will be promoting your course so they can register as affiliates. The Login link is for returning affiliates to access their dashboards.

Enabling Self-Registration for New Affiliates

To make it easier for affiliates to sign up, head to Settings and enable the Self-Registration feature. This allows new affiliates to sign up on their own through the provided link. You can also invite them manually by entering their email addresses, but self-registration simplifies the process.

Establishing a 30-Day Attribution Window

In the settings, set up the default attribution window to 30 days. This means that if someone clicks an affiliate link and makes a purchase within 30 days, the affiliate will earn a commission. You can extend this period to 60 or 90 days, but 30 days is generally recommended.

Promoting Your Online Course Using Affiliates

Offering Discounts and Commissions

When setting up affiliate promotions, it's important to provide discounts both for the affiliates and for new customers. This incentivizes both parties to engage with your course. Typically, you might give a 25% discount. This discount is helpful to attract new customers while keeping your affiliates motivated. Make sure to set up a discount code and apply it appropriately.

Tailoring Discount Codes for Affiliates and Customers

A personalized discount code can help make the promotion more engaging. For example, you could label the discount code like "XYZ25" for 25% off. This makes it easy for affiliates to remember and share. Use internal titles for clarity when managing multiple promotions. An effective discount strategy benefits both your affiliate partners and the new customers they bring in.

Adding Your Brand Logo and Customizing Sign-Up Pages

It's essential to add your main logo to affiliate sign-up and login pages. This ensures brand consistency and makes the process feel professional. Review and customize default welcome emails to match your brand's tone. By doing this, you ensure a smooth, branded experience for new affiliates from sign-up to dashboard access.

Exploring the Affiliate Tool

Sign-Up and Login Page Walkthrough

I first navigate to the Sales section in my Kajabi account, then to Affiliates. This is where the affiliate dashboard is. I start by sharing a sign-up link with potential affiliates, which they can use to register. After signing up, they will use a login link to access their account.

It's crucial to enable self-registration in the settings. This way, people can sign up on their own. There's also a default 30-day cookie window, meaning affiliates earn a commission if someone buys the course within 30 days of clicking their link. This period can be adjusted.

Next, I create a discount code for our promotions. This not only benefits the affiliates but also offers a discount to new customers. For instance, I might offer 25% off the regular price. This dual incentive helps boost sales and affiliate engagement.

Default Welcome Email Breakdown

When a new affiliate signs up, they receive a welcome email. I prefer to keep this straightforward. The email contains essential details like the sign-up link and initial instructions.

If this welcome email format works well, there’s no need to modify it. I find that simplicity is often the best approach. Affiliates get the instruction they need without any confusion.

Afterward, I encourage sharing the sign-up link with potential affiliates. Once they register, they have their own dashboard to track their activities, clicks, conversions, and commissions.

This setup allows me to effectively manage and support affiliates, while they promote my online course.

Demonstration with a Test Affiliate Account

Signing Up as an Affiliate and Adding PayPal Email

To get started, go to the sales section and select Affiliates from the menu. This brings up your affiliate dashboard. It's important to enable self-registration so potential affiliates can sign up easily. You just need to share the sign-up link with them.

Once they have signed up, affiliates will enter their PayPal email to ensure they receive their commissions. This process is simple and quick, making it straightforward for affiliates to get onboard and start promoting.

Exploring the Affiliate Dashboard Metrics

After signing up, affiliates will have access to their own dashboard. This dashboard shows key metrics such as clicks, form submissions, and conversion rates. It's a clear way for affiliates to track their performance and see how well they are promoting the product.

For each sale made through their link, affiliates receive a commission. This can be set up easily by assigning a percentage to each sale. For example, if an affiliate sells a $100 course and the commission rate is 25%, they will earn $25 for that sale. This is reflected in their dashboard, providing transparency and motivation.

Setting Up Affiliate Commission

Choosing an Offer and Setting Commission Rates

First, I log into my Kajabi account and navigate to the affiliate dashboard. Here, I start by selecting an offer to promote. For instance, I chose the "Complete Webinar Blueprint." Next, I toggle the switch to enable this offer for affiliates.

After enabling the offer, I set the commission rate, which I chose to be 25%. This means that for every sale, the affiliate will earn 25% of the sale price. For example, if the course costs $100, the affiliate will get $25 for each sale they drive. Once the rate is set, I save the changes.

Creating and Sharing Custom Affiliate Links

The next step is to generate a custom affiliate link. I go to the "Share Links" section and create a new affiliate link. I name it something relevant, like "Webinar Promotion Link," and set the URL to direct to the offer checkout page for the "Complete Webinar Blueprint."

It's important to decide whether to make the link private or public. I usually leave this setting off to ensure affiliates can see and use the link. After setting up the link, I save it. Then, I share this link with my affiliates so they can promote the course efficiently.