How To Create An Evergreen Webinar With Kajabi
Mar 29, 2023It doesn’t matter what you call your webinar - free training, masterclass, workshop, web class, it all means the same thing: an online video training that is ultimately used to sell a product or service.
Often people test their webinar training and sales pitch on a live audience to get real-time feedback to see what works. This is called a live webinar.
An evergreen webinar is simply a recorded and/or on-demand version of your webinar training and sales pitch, often done once you know what training your audience responds well to, and what sale pitch converts.
It’s typically used so that members of your audience can watch your webinar at a time that suits them, and not have to wait for a live webinar. It also can benefit you as once you have the whole process set up, it can be less time-consuming and more hands-off.
In this video you will learn:
- The steps that you will need to have in place BEFORE you start to build out your webinar.
- The structure of a webinar and all the moving parts necessary to create an amazing customer experience.
- The secret sauce that makes a webinar valuable and converts subscribers into customers.
You should always try and create free content that adds value to your audience. A webinar is part of your free content, so make it the best that you can, otherwise, you will find it hard to convert your subscribers into customers.
Enjoy the process, no matter the outcome.
- Tim
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